What We Do
Services We Provide
SEO Services
See how your website is performing in the main areas of SEO: technical, on-page, and off-page. Lay the foundation of SEO best practices and start optimizing your website.
Content Services
Analyze and leverage existing content to improve ranking. Level up your organic ranking by creating new SEO-based content using the Topic & Cluster Approach.
SEO Consultation
Get an expert’s opinion on something in particular regarding your website’s SEO performance or Content Strategy. Ask all the questions and get the guidance you need.Â
Check Your Website's Performance
Get Your Free SEO Audit
Begin the optimization process by using our FREE SEO Audit.
Get an initial overview of the three main areas in SEO: technical, on-page, and off-page.
- First, find out if there are any broken links leading your users to non-existent pages. You don’t want your visitors to reach dead ends.
- Then, get an overview of your best-performing pages and the top keywords your website is ranking for. From here, you may want to optimize some pages so they rank for your desired keyword. You will also need this information when creating new content.
- Lastly, backlinks are the backbone of authoritativeness. They represent a "vote of confidence" from one site to another. Find out who is pointing to your website and use the information to reach out to other websites as well.
Grow Your Business
Generate Organic Traffic On Your Website
An SEO-driven content strategy helps you discover opportunities to answer questions people have about your industry. It is combining the science of SEO with the art of Content Marketing. Here’s what it can do for you:
- Increases chances of appareaing in SERPS
- Offers helpful information to your audience
- Advertises your brand offerings
- Entices visitors to explore other pages
- Improves conversion rate
Need help with your SEO efforts?
Book Your SEO Consultation
Your #1 Content Strategy
Topic Cluster Approach
A topic cluster is a collection of interlinked articles centered around one umbrella topic. As a whole, these pages offer a comprehensive view of a given topic. Individually, the address specific question a user might have on the given topic.Â
The result is an interconnected content experience that delivers tremendous value to the reader and firmly establishes to Google that you are an authority on the topic.
The topic cluster model is made of the following elements:
- The main topic defining the purpose of the topic cluster (Pillar)
- The subpages covering related content (Clusters)
- Internal linking structuring the topic cluster
How it works
Content Strategy Process
1. Content Roadmap
We explore Google’s search engine results pages (SERP) to identify areas of opportunity. Driven by data gathered in the Exploration phase, we define the main topic clusters, including the pillar and subpages (cluster) topics.
2. Content Briefs
Each approved pillar and cluster in the Content Roadmap will have a comprehensive brief attached. The structure of the briefs is based on the supporting keywords identified in the planning stage..
3. Content Production
We connect you with the best content writing services to turn our briefs into actual blog posts, guides, and other pieces of content. Alternatively, we can manage the content writing process and deliver the final draft for your approval.
4. Performance Report
We help you set up a comprehensive report analysing any existing and future content performance, as well as overall organic traffic.
